Eventually I'm going to get a post or two out that hasn't been superseded by surprising news.
But there's this:
Activision Blizzard Lays Off Hundreds Of Employees
I see that Activision is now behaving just like any other company that looks at "how can I keep investors happy this quarter?" and decides slicing headcount is the best method of "orienting for growth".
But here's the kicker: while Activision hit record revenues in 2018, because they missed their company established targets Activision lowered expectations for 2019 and cut costs instead.
I can almost guarantee that Activision's products will attempt to double down on lootboxes and microtransactions to attempt to milk the player base in a cheap-to-implement solution that --in corporate speak-- results in a win-win. I also believe that cutting non-development costs means that support will see a hit, and it's likely that BlizzCon will be scaled back (because putting on a con costs money).
But there's this:
Activision Blizzard Lays Off Hundreds Of Employees
 |
| Jason Schreier broke this again. From the story on Kotaku. |
I see that Activision is now behaving just like any other company that looks at "how can I keep investors happy this quarter?" and decides slicing headcount is the best method of "orienting for growth".
But here's the kicker: while Activision hit record revenues in 2018, because they missed their company established targets Activision lowered expectations for 2019 and cut costs instead.
I can almost guarantee that Activision's products will attempt to double down on lootboxes and microtransactions to attempt to milk the player base in a cheap-to-implement solution that --in corporate speak-- results in a win-win. I also believe that cutting non-development costs means that support will see a hit, and it's likely that BlizzCon will be scaled back (because putting on a con costs money).
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